The field of Informatics touches numerous markets from Biotechnology and Medicine to Cellular Communications and Social Media. Each field has its own dependencies on vastly different informatics technologies that all create the necessity to process,analyze and effectively translate this information into value for thier respective target markets. Intimate knowledge regarding technology advances, future trends and benefits gained from managing this information is a neccessary component of any companies business model for our current generation.
Life Science playes a key role in todays emgerging and growning markets. As technologies mature and new technologies are implemented, opportunities for new business ventures are created. In this fast changing environment, companies must be flexible enough to adapt and integrate new components into thier value chains and remove ones that are anitquated in order to remain competative. Technology advances in Diagnostics and Next Generation Sequencing are some examples of these market transformations that require new innovative approaches.
The medical industry and it's constituents has historically been relatively stable to market
changes, largely due to the large hurdles of drug development and regulatory approvals.
However, the recent emergence of markets termed "translational" or "personalized" medicine
has imposed pressure on operational paradigms of the pharmaceutical industry. As a result,
informatic, life science and pharmaceutical companies are developing new strategies to address
these new markets.